De Show
An advertising platform that responds to every sound around the world.

Uploads real-time information triggered by every sound in the world, leading to various interactions through these triggers.

Introduction of De Show

Real-time information is inserted into every sound around the world.
Information can be linked to broadcasts for various purposes without the need of having any additional devices.
It can instantly connect and expose information about the protagonist's clothing and bag in the currently watched drama to the customers.
Additionally, it can provide behind-the-scenes stories of the currently playing music.
One day, when a certain sound is heard in Gwanghwamun Square, you might witness a peculiar phenomenon where everyone around suddenly looks at their phones.

Features of De show
Multi Commerce Platform
A multi-commerce platform with an integrated open mall that allows immediate linkage of video/audio exposure to product pages, enabling instant purchases.
No concentration needed.
There's no need to focus or pay attention to see or hear something. Customers can simply stay quiet, and the system will react based on what is heard.
No Editing required
There is no need for separate editing processes to insert data into broadcasts or sounds, thanks to The Coder's unique real-time data integration technology.
Alternatively, it can respond to specific portions of the sound / audio.
Amazing 90% CTR
By analyzing app-based membership information, along with location, time, and the nature of sounds and videos that customers typically react to, we achieve ultra-precision targeting, maintaining an average CTR level of 90%.
Utilization of De Show
Enjoy worry-free shopping
Operating our own open market that allows the purchase of products featured on TV, radio, YouTube, and more with just one click.
Without the need to hesitate before purchasing something, customers can purchase them at the right moment, right time.
Perfect TPO & IMC
For instance, we can broadcast chicken advertisements targeting customers watching a soccer match in a specific region. Of course, we can also broadcast different chicken advertisements based on specific regions too. Alternatively, executing a broadcast advertisement on terrestrial TV before the start of a soccer match, along with conducting tailored events that stimulate purchasing motivation when the ad is aired, is also possible. With DeShow, doubling or even tripling the effectiveness of advertisements is easily achievable.
Cost is like radio, impact is like prime time TV
You can transform advertisements that were only heard on the radio into visuals through video broadcasting. With the cost-effective radio advertising, you can experience the impact of expensive prime time TV advertising. De Show aims to change the paradigm of advertising.
Real-Time Survey
No more surveys with unnecessary questionaries. Targeted surveys are possible, focusing only on viewers who are actively watching the actual video. It can be utilized for real-time opinion polls, live popularity voting, and more.
Revolutionary local Marketing.
Utilize in-store BGM broadcasts for additional explanations about product catalogs, featured DP items, and even proceed with surprise events. Introduce fun and innovative promotions that were never yet seen before
Various Media, Various information
Through sound, it's possible to integrate various channels (websites, fan sites, videos, etc.) and deliver information tailored to the advantages of each medium.
Area Promotion & Advertisement
At the moment when public transportation announcements, such as those in subways or buses, are broadcasted, it's possible to deliver promotional videos, news, and other information specific to that area. Of course, it can also be used for the purpose of local advertising.
The Value of De Show
De Show dominates every zone with sound.